If you woke up this morning with sugar plums dancing in your head, most likely Santa made it down the chimney ... and Rudolph is stretched out on the ottoman…
These are the four pillars of any firm’s long-term success
“Lary, give this customer a call. We’ve just received an unauthorized return, and I want these shoes sent back.
“Funny how the green shoes don’t fit and the red ones fit perfectly.”
It wasn’t uncommon for the chairman of company North (you may remember him from the 2nd article in our Culture Series, How Are You Paving the Road to Superior Performance) to stop by my office with a message like this.
I realized later he was talking in code
His remarks were actually a code:
“The red shoes sold well but the green ones the customer bought aren’t selling … so now they’re claiming they don’t fit so they can return them. We’ve had no other such complaints. Tell them we won’t accept them and refuse them at the door if they come back.”
I made a note to contact the customer, figuring I’d call them after lunch when I would be more likely to catch them three time zones away.
No e-mail back then.
What the hell are you waiting for? Read the Full Article to see what he was expecting
This week, two North Bay organizations deserve a round of applause!Amy's Kitchen opens an on-site health care clinicFirst, congratulations to Amy's kitchen for its innovative approach to employee health care. They…
Leverage the Business Power of LinkedIn
LinkedIn has become the de facto “go to” resource for researching companies and most especially people to learn more about them. And, if you’re very interested, you can usually find someone in your LinkedIn network to chat with and “get the scoop.”
LinkedIn now has 100 million members
LinkedIn doesn’t get covered as much in the media as its more glamorous cousins, Facebook and Twitter, but it has grown steadily as a powerhouse in the business environment and now stands at 100M+ members, adding 1 new member a second!
Unlike Facebook, people don’t hang out on LinkedIn for hours, they get in and get out – usually with a specific business purpose in mind. The information you get isn’t about a new restaurant or cute kid stories; people actually share information that’s useful to other business professionals on LinkedIn and use it as a research and networking tool.
LinkedIn is a powerful business marketing channel
Since LinkedIn members are there for business reasons, it’s become a highly receptive marketing channel for you to leverage for a variety of business purposes, including Business Development and Brand Management.
Business Development gets a boost when you leverage the capabilities of LinkedIn. (more…)
Do People REALLY understand what you do?
Does your company have a Vision/Mission Statement that you clearly understand … and everyone knows who it belongs to?
Last week, we talked about the proposition that Leadership = Communication and I shared a communication matrix with you to help you start on a Communication Action Plan.
There’s no doubt that communication stands tall in the pantheon of business leadership, and we all probably think we’re pretty good at it.
We can walk, talk, dictate, speak and even string together a few intelligible sentences.
We chat with our troops, talk to our customers and vendors, share information with colleagues and shareholders.
We hold meetings, BBQ’s and off-sites to talk about what’s going on.
We’re all pretty good at communication . . . or are we? (more…)