Do you have a Battle Plan – or is Hope your only Strategy?

Most of us weren’t around during World War II … but D-Day was the largest amphibious invasion of all time, with over 250,000 troops and 15,000 ships landing along a 50-mile stretch of the Normandy coast on June 6, 1944. Luck? Accident? … or the result of rigorous strategic planning and project management?

Did General Eisenhower, the Allied Supreme Commander, lead this effort without any planning?

Of course not, and even if our business plans aren’t quite as extensive, we know (deep down, we know for sure) that we need some sort of an organized planning process to build a successful business.

[pullquote]“In preparing for battle I have always found that plans are useless, but planning is indispensable.” ~ Dwight D. Eisenhower, (American 34th President (1953-61). 1890-1969)[/pullquote]

We need to make sure that everyone’s headed in the same direction … that we don’t ignore the obstacles or overlook the great opportunities on the road ahead … or don’t squander valuable resources chasing rainbows.

That’s why you should listen to our 5-part podcast series that demystifies planning and describes a simple discipline to get you started.

Do I really have to plan to have a successful business?

I find myself using General Eisenhower’s phrase repeatedly for at least two reasons … it’s true … and (more…)

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Leadership Lessons | What is the Cornerstone of your Strategy?

At this time of year, we all get excited about personal renewal, our plans for the coming year and how we can enhance our personal and professional lives in 2011.

Even though most of us have traveled the road of broken resolutions, hope springs eternal as we prepare to refresh our commitment and recharge our batteries … and make plans to overcome our shortcomings and rise to new levels of success.

There are many fashionable approaches to this process, many of them with valuable insights.

Jonathan Fields chose 10 words to focus his energy. His approach is an expanded derivation from a three-word approach used by Chris Brogan, who, like me, uses his carefully chosen words “the way a lighthouse helps a ship in a storm.”

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Ernest Hemingway used only six words to write what he called his greatest novel … and the more you think on it, the more intriguing it becomes.

It’s one more approach you can use to bring the essence of your 2011 plan into sharp focus.

Although we’re more interested in clarity than mystery in our annual pilgrimage to the altar of realistic expectations, this approach, like those of Jonathan and Chris, also celebrates the power of simplicity.

Find the Cornerstone of your strategy

[pullquote]“You’ve got to think about big things while you’re doing small things, so that all the small things go in the right direction.” – Alvin Toffler[/pullquote]

Maybe you’ve used variations on these K.I.S.S. principles to craft all sorts of goals and objectives … memorialized in lists, notebooks and diagrams.

Yet, when we step back into the maelstrom of real life, distractions intrude, new input floods our inboxes, and without seeing it, we start to slowly drift off course. We madly implement course correction procedures, but instead of returning us to our original direction, they cause us to lurch about, each adjustment resulting in a slightly different course even further from our original objective.

So, how many words does that leave us? (more…)

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