Spitshine Your Mission so it’s Crystal Clear

Nothing but LEADERSHIP

Do People REALLY understand what you do?

Does your company have a Vision/Mission Statement that you clearly understand … and everyone knows who it belongs to?

Last week, we talked about the proposition that Leadership = Communication and I shared a communication matrix with you to help you start on a Communication Action Plan.

There’s no doubt that communication stands tall in the pantheon of business leadership, and we all probably think we’re pretty good at it.

We can walk, talk, dictate, speak and even string together a few intelligible sentences.

We chat with our troops, talk to our customers and vendors, share information with colleagues and shareholders.

We hold meetings, BBQ’s and off-sites to talk about what’s going on.

We’re all pretty good at communication . . . or are we? (more…)

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